Adrien Broner just might be the perfect representative for boxing in the shorter-attention-span-than-ever, social media era. He’s vibrantly modern. He’s unapologetically uninhibited. It’s hard to know which of his sound bytes are spontaneous and which are pre-packaged, but nearly all of them are worth repeating. In a world in which we communicate in 140 characters, Broner sometimes feels like he IS 140 characters, all rolled into one hair-brushin’, hip-hoppin’, poppin’-and-lockin’ package.
By Eric Raskin
The comparison we’ve heard most often is to Floyd Mayweather, but what makes Broner different is that his brashness comes without the underlying anger, without the chip on his shoulder. There’s a youthful exuberance to Broner’s love-me-or-hate-me personality. There’s an optimism.